Have a project you would like to discuss?
Give us a call or drop us an email. Or if you find yourself in the Burleigh area, swing by our studio and we’ll put the kettle on.
Call us: 07 5551 0313
Email us: hello@theory.agency
11/2 Mieke Ct
Burleigh Heads
QLD 4220
Have a project you would like to discuss?
Give us a call or drop us an email. Or if you find yourself in the Burleigh area, swing by our studio and we’ll put the kettle on.
Call us: 07 5551 0313
Email us: hello@theory.agency
11/2 Mieke Ct
Burleigh Heads
QLD 4220
A brand is not simply a name, logo, icon, mark or token. It isn’t just a font, colour or even a specific product or service. It isn’t merely something you have presented on a business card, and it certainly isn’t the last thing you add to your website.
So what is a brand? A brand is the sum of all parts.
At Theory, we believe a successful brand is built upon foundational values, executed by its clear vision, bound together by its beliefs and known for its personality. It engages its audience and outworks its defined capabilities. In other words, a successful brand has its “why, how and what” well polished and effectively executed.
Find out more about brand identity
Art direction is the craft of setting a visual style across brand assets. Skilled art direction ensures the brand is well communicated and delivers the most effective outcomes.
Whether working alongside a client’s preferred supplier or engaged from conception to delivery, Theory can art direct advertising campaigns, photography shoots, 3D renders, illustration assets and animations.
Find out more about art direction
Despite the increasing popularity and necessity for digital communication, print’s tactile and long-lasting nature still remains prevalent and effective in reaching audiences.
Theory regularly welcomes the opportunity to produce design work for some incredible clients as they seek to produce creative printed assets. These include product packaging, publications, brochures, prospectuses, annual reports, document folders, signage and book covers.
Our vast experience producing printed collateral for clients means we are well placed to advise and manage the production of all printed assets. This includes bespoke projects such as agent kits, signage solutions,information panels and plaques.
Our well established relationships with local and national print suppliers allow us to offer print management services across a wide range of printed materials.
Signage and livery can offer a great opportunity to communicate your brand across assets that very often already exist.
Clients looking to be easily identified seek our services to create signage and livery that is a consistent reflection of their brand. We have experience designing and producing banners, car wraps, building livery, hoarding and other large format signage solutions.
Design of brand collateral is integral in the rollout or continuation of the brand story. Done correctly, branded collateral can enhance brand experience and recognition.
However if inconsistent or off-brand, the brand identity can become diluted and the communications confused.
Theory Agency has extensive experience in this space and regularly works with clients to produce high quality collateral that is a positive reflection of their brand. Such collateral may include stationery suites, business cards, presentation documents, welcome packs, social tiles, brochures etc.
