Contact

Have a project you would like to discuss?

Give us a call or drop us an email. Or if you find yourself in the Burleigh area, swing by our studio and we’ll put the kettle on.

Call us: 07 5551 0313
Email us: hello@theory.agency

6a/91 West Burleigh Road
Burleigh Heads
QLD 4220

Contact

Have a project you would like to discuss?

Give us a call or drop us an email. Or if you find yourself in the Burleigh area, swing by our studio and we’ll put the kettle on.

Call us: 07 5551 0313
Email us: hello@theory.agency

6a/91 West Burleigh Road
Burleigh Heads
QLD 4220

February 4, 2022

Building brands for builders

Over the years, we have been fortunate enough to work with a wide variety of builders and organisations within the construction industry. Our experience in this space includes crafting effective brand identities, designing and building custom website solutions and producing various print collateral, signage and marketing materials.

The construction brands that we create effectively appeal to the desired target audience and resonate on an emotional level with perspective clients.

We have compiled a short snapshot of some of our favourite builder-related projects below.

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Rome

With over 50+ years of experience in the construction industry, Descon Design and Construction was in need of a new brand identity that would meet the needs of the ever growing and evolving building landscape.

A family business spanning across three generations, the name ‘Rome’ was selected to infer that good things simply take time to grow and develop.

The knowledge, wisdom and artisan approach of this dedicated builder is evidence of its long-standing legacy and attention to detail. The new brand has helped steer perceptions from being a master builder toward a luxury craftsman and property developer.

 

View the full Rome case study here

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Vine Building Group

Vine Building Group specialise in the design and build of commercial projects along with boutique residential developments.

Theory crafted a relationship-focused brand identity that differentiates Vine Building Group from their competitors. Demonstrating their attention to detail and passion for developing long-term relationships, the new identity appears professional, high-quality and integrous whilst conveying a quiet sense of confidence.

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EverBuild

EverBuild specialise in all aspects of building and carpentry including new builds, renovations and property development. With plans for future growth, we were approached to update the EverBuild brand identity. Looking to better reflect their passion for quality and craftsmanship the identity needed to appear professional, high-quality and trustworthy.

We created a comprehensive brand identity which heroes the ‘E’ and ‘B’ from the EverBuild name. The ‘joined’ nature of the icon conveys a sense of partnership, collaboration, precision and craftsmanship. The wider visual identity emphasises a sense of strength, quality and trust.

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West Coast Residential

Specialising in affordable, high quality and fully customised homes, West Coast Residential is an award winning and dedicated building company based in Perth, WA.

Theory were engaged to update the West Coast Residential visual identity – better reflecting their high quality, custom offering. 

Following a successful re-brand, we designed and developed a custom website alongside an extensive suite of promotional, signage and communication collateral.

 

Visit the West Coast Residential website here

 

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